M-Fence-C :
10 09 2005 / Ref: MFCO-1
Optimizing a web page and keeping it fair.
When viewing pages from this site, visitors will probably notice that listings from the directory area use a visible keywords structure. This is to try and make more use of relevant keywords as most Search Engine Robots although reading the meta tag version, do not particularly appear to value it.
What ever the latest algorithms for optimum placement are, we believe that a good general rule is for each page to contain useful, relevant content, unique in it's own right, without repeating words over and over for no reason other than that of a higher keyword density.
As those who study the source code of web pages will already know, adding additional layers to a single page seems to be growing in popularity. Currently, there are plenty of Robots that will acknowledge and for certain queries, use and display content from these extra layers. Lots of pages that contain extra layers have a flaw in that every additional layer is ordered to either be not visible or located at a position on the page which cannot be viewed because it is a long way to the left or right of which the page properties define as being a no show zone. In brief, positioning a layer defined as visible at a point that is clearly away from the boundaries of the page with the overflow content then set as hidden. The problem with layers that are actually within the viewable area of the page but then have there default visibility set to hidden, is that the large majority of these rarely have a condition whereby the zone visibility alters to become viewable to the user. Sometimes JavaScript is used to view these extra layers when the user navigates to a particular button etc, but lately, this is not the case in most examples. The subject of layer definition has so many variables that it is currently difficult for Search Engine Robots to evaluate the importance and true validity of these elements from such sites.
Question : Does it help Search Engines to organise and deliver results in the most accurate way, when a given site has added layers that under no conditions are viewable to their visitors?
Is this any better than adding keywords to your body of text that are the same colour as the background? Something that has been considered unacceptable for quite some time.
However the Search Engines decide to judge hidden layers in the future, we can promise visitors that there are no actual or technically hidden layers on any page from this site.
While here, what you see is what you get!
For the sake of relevant results, please keep it true and don't try and con the Search Engines. Accurate results benefit everyone.
Happy optimizing,
The Editor
Notes: This site is not generally about Search Engine optimizing in any way, shape or form. The information on this page is simply a short editorial composed from this editor's observations.
Fencing, decking and gate (free advice)
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